Kevin Volpp, New York Times, Financial Incentives
LDI Senior Fellow Kevin Volpp is featured in an extensive New York Times article exploring the use of lottery-like incentives to motivate better employee health behaviors. The piece spotlights a recent Penn experiment to encourage a large corporation's employees to undertake a health risk assessment. The lottery-based financial incentive increased employee participation by 20 percent. Volpp is the director of LDI's Center for Health Incentives and Behavioral Economics.