By the 2014 election, groups on both sides of the ACA debate will have spent close to $1 billion on advertising, with little change in public opinion. Sarah Gollust thinks she knows why, from her research on the messaging surrounding sugar-sweetened beverage (SSB) taxes.
The recent debate about the ethics of a health system's decision to refuse to hire new workers who smoke was understandably couched in the framework of ethics. But hiring a worker -- buying labor -- is an economic transaction that occurs in a market, and so it may be useful to discuss the economic framework as well.
This Issue Brief describes the development and use of a new web-based IT platform, Way to Health, to deliver and evaluate behavioral interventions to improve health.
This Issue Brief summarizes work testing two novel interventions—one-on-one peer mentoring (a “buddy system”) and financial incentives—designed to help patients with consistently poor diabetes control achieve better results. In this case, a telephone buddy makes a big difference.
The application of behavioral economics to health and health care has captured the imagination of policymakers across the political spectrum. The idea is that many people are irrational in predictable ways, and that this both contributes to unhealthy behaviors like smoking and holds one of the keys to changing those behaviors. Because health care costs continue to increase, and a substantial portion of costs are incurred because of unhealthy behaviors, employers and insurers have great interest in using financial incentives to change behaviors.